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| One of the areas in Bukidnon covered by HIneleban’s rainforestation program. |
It was a cause worth every peso and point.
Less than a month ago, Globe Telecom encouraged all its mobile customers to donate their 2018 expiring rewards points to help restore the Philippines’ primary rainforest cover via Hineleban Foundation as part of the company’s rainforestation advocacy. For every 100-point donation, (1 point is equal to 1 Peso), Globe Rewards users were able to fund one tree for planting and even give it a name.
The response was unbelievable! In just 13 days, the rewards points donated by Globe customers to Hineleban Foundation reached 1,600,300 points or P1.6 million, enough to plant 16,003 trees covering 16 hectares of denuded forest areas in Bukidnon. So far, it was the highest donation amount raised in the shortest number of days since Globe Rewards opened up use of rewards points for donation. Globe Rewards is the baseline loyalty program of Globe Postpaid, Prepaid and TM. Customers can earn points and enjoy exclusive offers by simply being loyal with Globe.
